Addis Ababa, June 25, 2025 (FMC) — Prime Minister Abiy Ahmed (PhD) has emphasized the media’s critical responsibility in nation-building, calling on professionals to foster public awareness, advance national development goals, and scrutinize public leadership with integrity.
Speaking during a nationwide engagement with media practitioners, the Prime Minister underlined the importance of aligning media work with Ethiopia’s vision for peace, development, and shared national purpose. He noted that building a common mindset and strengthening the public’s understanding of national priorities are central responsibilities of the media.
He stressed that media institutions should present a balanced view — acknowledging both the government’s achievements and its shortcomings — as part of their duty to inform the public responsibly. In a country still in the process of nation-building, the Prime Minister said, the media should walk alongside the development journey and amplify efforts that strengthen unity and national growth.
The Prime Minister also pointed out that journalists have a duty to assess the credentials and contributions of individuals featured in the media, especially those seeking public influence or leadership roles. He cautioned against promoting individuals who have not demonstrated meaningful contributions to the country’s social or economic progress. Media professionals, he noted, should play a role in vetting such figures by examining their track record and national service.
He further stated that the public must be protected from misinformation and manipulation, particularly when individuals leave institutions and use media platforms to present themselves as victims while ignoring past responsibilities.
The discussion marked the final session in a series of engagements held by the Prime Minister with key national stakeholders. It reinforced the administration’s view that the media is an indispensable partner in shaping Ethiopia’s future, not only by informing but also by inspiring a citizenry anchored in truth, awareness, and accountability.